HTC’s revenue for August jumps 37 percent
After a disappointing July, HTC’s revenues for August show that the company’s 2014 strategy may be moving in the right direction. HTC has reported revenues of TWD14.5 billion ($485.2 million) – an improvement of 10.4% over August of 2013 and a staggering 37.1% jump over the company’s reported revenue from July.
HTC started out 2014 a bit slow, but the company has managed keep its head above water. HTC’s revenue for 2014 is tracking 13.36% lower than last year, and this year’s HTC One (M8) and HTC Desire 816 haven’t done much to move the needle in the right direction. But things could turn around quickly with a Nexus tablet, Android Wear smartwatches and new devices powered by 64bit processors on the way. HTC’s lineup for the second half of the year should help the company increase revenues over 2013. HTC isn’t ever going to compete with Samsung and deliver a full hardware and software ecosystem that ties your smartphone into every aspect of your life, but can you imagine what HTC would be able to deliver if didn’t have to worry so much about the bottom line and allowed its engineers to push boundaries ever further?