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Tag: HTC Change

  • HTC ‘Change’ campaign launches with bizarre Robert Downey Jr commercial

    HTC ‘Change’ campaign launches with bizarre Robert Downey Jr commercial

    Change has arrived! HTC has thrust Robert Downey Jr right in the middle of its $1 billion marketing campaign with a two minute commercial which has just been posted to the company’s YouTube channel. The commercial is a montage of different sequences which highlight a “Hipster Troll Carwash,” “Hot Tea Catapult,” “Humongous Tinfoil Catamaran,” “Hold This…

  • Humongous Tin foil Catamaran sets sail #HTCChange

    Humongous Tin foil Catamaran sets sail #HTCChange

    Remember that Humongous Tin-foil Catamaran Robert Downey Jr. mentioned the the #HTCChange teaser clip yesterday? Well, here it is. we’re a bit perplexed as to how this marvel of the seas will help HTC’s brand image, but it’s outlandish enough that most people will at least be intrigued. As long as the masses are entertained and…

  • Robert Downey Jr. takes center stage in HTC’s ‘Change’ marketing campaign

    Robert Downey Jr. takes center stage in HTC’s ‘Change’ marketing campaign

    It’s official, ladies and gentlemen! Robert Downey Jr. will be leading the charge in HTC’s new “Change” marketing campaign which is scheduled to launch August 15th. If you’ve been paying attention over the past week or so, you’ve already gotten a glimpse of what HTC has in store. The idea behind the campaign is to “putting…