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New HTC One (M8) ad plays with the power of suggestion
Gary Oldman is back for yet another HTC One (M8) ad. The tone and underlying message is similar to the previous ads we saw when the phone launched back in March. HTC isn’t talking about specs, features or design; they simply want people to “ask the internet” about the phone. When the first HTC One…
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HTC hires former Samsung marketing executive as adviser to Chairwoman Cher Wang
So far, the consumers and the press are singing the praises of the HTC One (M8), but he company isn’t quite ready to sit back and hope sale of the phone take off. Bloomberg is reporting that HTC has hired Paul Golden (the Samsung marketing executive responsible for creating the successful marketing campaigns for the Samsung…
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HTC and Gary Oldman team up to promote the HTC One (M8) – ask the internet, blah, blah, balh
There’s no denying that HTC’s marketing campaign featuring Robert Downey Jr was a bit odd. Rather than sticking with the same theme, HTC has hit the reboot button and pulled in Gary Oldman for its first two ads for the HTC One (M8). This time around, the message is simple: “At HTC, they don’t make…