HTC Archives - Page 49 of 61 - HTC Source
It’s not every day that we feature another company’s logo front and center on our site, especially an Apple logo. It’s no secret that HTC has been gunning to compete with the Apple iPhone over the past few years, but …
HTC has just announced the release of the DROID Eris source code. Most people will most likely not even take notice since there’s nothing much they can do with it, but developers should be grateful. Over the past year, …
We were expecting HTC to have another big announcement at Mobile World Congress this year, so we were not that surprised when a tipster sent us a copy of HTC’s press conference invitation this morning. The PDF we received …
Many of you might remember a company named iMate. They made their living by rebranding HTC handsets up until a few years ago. My very first HTC handset was actually the iMate JAM, which many of you may know as the HTC Magician. Over the past 2 years, iMate has been working on their own handsets with some interesting and unique features, but late last year; iMate took a turn for the worst and fired all their employees. We’re a few days out from CES and speculation is running high on the internet. It’s unclear what really happened within the company but now it looks like HTC might be stepping in. PhoneNews is reporting that HTC may be in the process or has already acquired iMate. The only conceivable reason for this supposed acquisition would be to secure iMate’s intellectual property since their handset market share wasn’t even a blip on the map last time I checked.
Unfortunately, the acquisition claims are based merely on the fact that HTC has put new contact information on their website under “CUSTOMER SERVICE AND PRODUCT SUPPORT.” To me, this simply indicates that HTC will be taking on service support for the devices that they manufactured over the years. Until I get any better evidence than that, I’d classify the HTC iMate acquisition as pure speculation.
For months we’ve been wondering what HTC has in store for 2010. HTC said that they would dedicate 50% of the lineup to the Android platform, but no one really knew what they would look like… until now. If you’re familiar with xda-developers, you know that a lot of great things come out of there. Over the weekend, B3ler3fonte released details on HTC’s lineup for the first six months of 2010. Apparently, B3ler3fonte was able to get his hands on the HTC 2010 Portfolio which was presented in Vienna in October. Before we dive into the details of pictures and specs, there are a few things that need to be clarified. Many of the images have the T-Mobile name over the handset. This does not indicate that T-Mobile will be carrying any of these devices. The images and specs of the handsets are to give you a general idea of what each phone will look like and how it will perform. Most carriers dictate the final looks and features that they want the handset to have, so don’t come crying to us when things don’t pan out the way you thought.
Apparently HTC was not satisfied with their little website makeover a few months ago. The U.S. website has just undergone a complete overhaul in order to offer visitors a much better user experience. In the past, HTC has had minimal phone detail on their U.S. site, forcing users to scramble through HTC’s sites for other contrived in order to find more picture or full spec sheets. Even when you were able to find information, it wasn’t always right since most U.S. released HTC handsets have undergone some serious transformation. Now you can simply click on the “products” page and you can view all 26 HTC handsets available for sale in the U.S. market (keep in mind that the 26 handset number includes all multiple variations on HTC phone on different carriers). One you click on the handset you are interested in you’ll be treated to a details product page with images, specs, and even links to reviews. HTC has also created “product experience” videos for most of their newer handsets. You’ll also be able to compare multiple HTC handsets and see which one would be best for YOU. To top things off, HTC has included direct links to all the various carriers so that you can check out pricing and rate plans and make your purchase.
I was excited when the site got a face lift when the YOU campaign kicked off, but HTC has really stepped up their game. All of their ads are driving traffic to the site and now the site should be able to drive sales for their handsets.
You might have heard us talking about HTC’s plans to launch high end feature phones a few times this year. HTC has plans to launch a new series of handsets that would run on Qualcomm’s Brew Mobile Platform which would allow them to reach out to a wider customer base. Unfortunately, word has come in that HTC will be delaying the launch of their Brew MP handsets until early 2010. The setback is not coming from HTC, but from Qualcomm and Brew’s immature platform. Qualcomm is struggling to get mobile developers on board to develop a Java virtual machine, browser, and other multimedia functionality for Brew. I really like the idea of HTC broadening their horizon and trying to reach out to more customers, but I’m not really convinced that going with a new mobile OS is the right choice. HTC has been working hard to make the user experience on their Windows Mobile and Android phones as streamlined as possible, adding Brew MP into the mix could only cause a bit of confusion. We’ll just have to wait to see how things play out over the next few months.