Yesterday, HTC announced the signing of Robinson Cano in a multi-year agreement as the spokesperson for our favorite mobile tech company.
The six-time All-star, Robinson Cano plays second base in Major League Baseball and has been with the Seattle Mariners for the last year. Coincidentally, HTC USA is located in Seattle and didn’t have to look far to find talent willing to be part of the face of HTC. In an official statement, Cano says,
HTC is a natural fit for me because they always want to be the best at what they do.
In previous ventures, HTC has made a few commercials with popular figures like Robert Downey Jr., but this is the first multi-year agreement the company has made with anyone and we look forward to watching the relationship grow. Robinson’s commitment to HTC sounds authentic as he believes his lifestyle and its companions should match his work ethics on and off the field.
Their products are great for me because I’m always on the road and I need my phone to work as hard as I do.
The full details of HTC’s press release is provided below.
HTC America Signs Multi-Year Agreement with Robinson Cano
Seattle, WA (November 9, 2014) – HTC, a global leader in technology innovation and design, has signed a multi-year agreement with six-time MLB All-Star and Seattle Mariners 2nd baseman Robinson Cano. The partnership between HTC and Robinson Cano is born out of a shared dedication to the pursuit of personal excellence.
“HTC is a natural fit for me because they always want to be the best at what they do,” Cano said. “Their products are great for me because I’m always on the road and I need my phone to work as hard as I do.”
Cano’s dedication to sportsmanship and mentorship were defining factors in HTC naming him a North American ambassador for the brand.
“Robbie’s authentic enthusiasm for our products, brand and company values made the decision to work together easy,” said Erin McGee, VP of Marketing for HTC Americas. “HTC is a company driven by passionate employees who believe in teamwork, co-creation and empowering others to pursue their brilliance. Robbie’s leadership on and off the field aligns seamlessly with HTC’s core values and we are excited about his contributions over the next few years.”
In addition to establishing himself as a prominent member of the Seattle community in the past year, Cano continues to build his RC22 Foundation to serve underprivileged youth worldwide. HTC recognizes and supports Cano’s dedication to RC22 Dream School, a planned Montessori school and community education center in Cano’s home country of the Dominican Republic funded by the RC22 Foundation.
About HTC
Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.
Photo Source: The News Tribune
