Peter Chou claims company strategy is correct – more time needed to turn things around
At HTC’s annual shareholder meeting in Taoyuan, HTC CEO Peter Chou reassured investors that “The company’s direction and strategy is correct, we need a bit more time.” HTC has been struggling to meet its sales goals for the past nine months, but the company is confident that the new HTC One line is strong enough to steer things back in the right direction and help reverse the tides.
Just last week, HTC adjusted its revenue projections for Q2 due to lower than expected sales of its new flagship devices in Europe and a three week U.S. Customs block on several of its devices entering the United States. There’s no guarantee that HTC will sell as many devices as they hope, but customer and tech blog reviews have made it clear that the HTC One S and HTC One X are far better than the devices HTC produced in 2011.
We’re hoping HTC can turn things around in the second half of this year, but we have a feeling HTC will need a lot more than the current One line to compete with Samsung’s new Galaxy S III and the U.S. and European markets. Do you think HTC’s current devices are strong enough to fend off competition from the likes of Samsung and the upcoming new iPhone?